Proven Results Across Sectors and Stages

Over the past four decades, Mark Goode has led business development efforts that:

• Secured national distribution agreements with Fortune 500 partners
• Launched U.S. operations in foreign markets, often within complex regulatory environments
• Built revenue and relationship pipelines that attracted investors across the spectrum—angels, high-net-worth individuals, family offices, institutional firms, and strategic acquirers
• Accelerated time-to-revenue for startups at seed and Series A stages

These outcomes weren’t chance. They stemmed from aligning strategy with market conditions, building credibility with decision-makers, and structuring partnerships that create long-term value.

From global corporations to mission-driven startups, Mark has supported organizations operating in:

• Technology and telecommunications
• Professional services
• Government and public-private partnerships
• U.S. defense industrial base—integrating commercial, non-traditional suppliers into the organic supply chain

Mark's work has taken him from Silicon Valley boardrooms to government ministries in Europe and Asia. What ties it together is the same disciplined approach to identifying opportunity, creating alignment, and closing meaningful deals.

Business development isn’t a pitch. It’s a discipline grounded in listening, pattern recognition, and long-term relationship building. I work closely with founders, executive teams, and investors to design and execute growth strategies that reflect both vision and rigor.

If you’re navigating a high-stakes growth challenge or pursuing a transformative client or partner, Mark would welcome the opportunity to learn more.

Across four decades and dozens of sectors, Mark has helped clients navigate their highest-stakes negotiations—investments, partnerships, disputes, exits, and everything in between.

Results That Moved Markets

• Negotiated equity and debt investments for one firm totaling over $75 million
• Structured industry-first wireless network deployment deals that drove a company’s valuation from $0 to $300M in 18 months
• Led a strategic repositioning that saved a client over $1 billion in avoided costs
• Resolved multi-million-dollar IP licensing standoffs—without litigation

These outcomes weren’t chance. They stemmed from aligning strategy with market conditions, building credibility with decision-makers, and structuring partnerships that create long-term value.

Mark's work blends principle-based negotiation frameworks with decades of real-world dealmaking. Whether you’re facing a complex ask, protecting your downside, or trying to get a deal unstuck, Mark brings structure, realism, and strategic clarity.

This is just a starting point. Visit The Negotiator’s Edge → to explore courses, frameworks, and client tools—or scroll down to watch a 60-second overview.